We are a group of designers focusing on AI-based branding and marketing

Aug 2026

Griffin games

content minimalism motion

Griffin Games ships a character engine and developer API for game studios. We built their brand from scratch and set up the content system their agents now write with. Every page, from the docs to the changelog, reads in the same calm voice.

They designed the system once, and now our own AI keeps the site on brand without us touching it. Six months in, everything still looks and sounds like day one.
Eric MoleyDesign lead at Griffin Games